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Within the framework of the CEPIC Congress 2008 in Malta, IPTC and IFRA are organizing the 2nd International Photo Metadata Conference that will address the questions of "Metadata for Better Business".
The conference will be held on thursday 5 June 2008, from 09.30 H - 17.00 H.
"Metadata is critical to photo business by providing important information about the image and by describing it properly and that's why we have been cooperating very closely with IPTC in the recent years" - states Alan Smith, the CEPIC President. "The maximum added value will only be achieved if the metadata are precise and reliable. But how can we apply metadata to avoid ambiguity and misunderstandings among our customers?"
The event is organised by IPTC and by IFRA and hosted by CEPIC. After the success of the first international Conference in Florence in June 2007, this event focusing exclusively on photo metadata will again in 2008 bring together major players from the photo business: creator and users, from freelance photographers to photo editors of global news providers; prominent maintainers of photo metadata standards; and the makers of cameras and imaging software.
"It is important that Metadata provide information about each picture and the copyrightowner. It is more and more difficult to prove who is the right copyrightowner when there is a dispute and the matter turns up in court", says Staffan Teste, chairman of the technical committe of Cepic and the Committee Member that represents CEPIC in IPTC. "In the new IPTC-fields there is a new field with unique ID-information about each picture. Something that people in the business have been longing for many years. We are glad that IPTC and IFRA are helping the picture industry in those matters".
Conference Program overview
The Photo Metadata Conference will demonstrate improving your business through the proper use of metadata by discussing several key issues, notably
* "Keywording versus Controlled Vocabularies": Where can the more flexible keywords prevail and in which cases terms from controlled vocabularies support your business better.
* User interface support for metadata input : Machine helps humans - this should also be the case for metadata input. But where do current software products fall short of this goal and what are good examples of input support by a user interface.
* Identifying photos : Each photographer and every photo library wants to clearly indicate: "This is my photo". But there are different ways to achive this and potentially still some way to go for globally working photo registries.
Further the Photo Metadata Conference will follow up what has been achieved since last year's conference: the first public presentation of the refurbished IPTC Core and a new IPTC Extended set of photo metadata and a presentation from the North American Stock Photo Artists Association on their project to improve metadata proficiency of photographers.
More information about the Conference is available from :
http://www.iptc.org/phmdc/index2008.php