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Digital Railroad has announced that the Picture Licensing Universal System (PLUS) Coalition has recognized Digital Railroad as one of the first image licensing platforms to broadly adopt the PLUS international image licensing standards into its global Marketplace and all of its member photographer archives.
Digital Railroad currently hosts over 10 million professional photographers' images, with nearly 3 million images available for licensing at its Marketplace.
"Digital Railroad is a leading supporter of PLUS, and we're extremely pleased with the company's timely adoption of the PLUS image-licensing standards," said Jeff Sedlik, CEO of the PLUS Coalition. "PLUS and Digital Railroad share a common goal: to make licensing images easier and better for everyone involved in the process. Digital Railroad's use of PLUS provides a solution that simplifies and facilitates the communication and management of image rights.
"Digital Railroad's community of photographers, agencies, and buyers-all using Digital Railroad's technology and services to license images-is a microcosm of our increasingly global marketplace, and is the type of community that the PLUS standards are expressly designed to serve."
Digital Railroad uses the PLUS Usage Matrix and PLUS Packs in its Rights-Managed price calculator in Marketplace and for its price request/release feature in its member photographer archives. Using PLUS significantly standardizes the way Digital Railroad photo buyers and sellers specify their licensing details.
Posted by Will Carleton