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ITN Source Launches 'Clips On Demand'

ITN Source unveils Clips On Demand in their website re-launch.

- Over half a million broadcast quality clips available to purchase and download online for the first time from itnsource.com.
- Simplified licensing structure.
- Prices reduced by 30% for online purchases.

From the Press Release...............

ITN Source launches Clips on Demand, the world's largest collection of broadcast-quality, "rights-ready" video clips available for purchase and download online for the first time. Over half a million clips are on offer, covering news, history, entertainment and wildlife selected from ITN Source's range of video archives. A range of clips will be added every minute of every day from ITN Source's content partners including, ITN, Reuters, FOX Movitone, Setanta Sports News and UTV.

Clips on Demand is the key feature of a complete re-launch of itnsource.com, the gateway to more than a million hours of video content which is now the leading source of professional video content globally. Clips on Demand enables users to search, browse, select, pay and download broadcast quality clips for media use any time day or night.

It is the first time customers have been offered a full self service e-commerce model that offers transparency throughout the whole licensing process. Customers can choose between two licenses, either single country or world. The licences span a range of uses including broadcast, new media, retail, advertising, corporate, internal communications and education. ITN Source is offering a 30% discount off standard clip pricing for all customers buying content through itnsource.com.

Asha Oberoi, Content Director of ITN Source said: "We're extremely excited about Clips on Demand, it is an unprecedented move in the video content industry that enables all our customers to licence professional video content that fits their project anytime, anywhere and on demand with just a few clicks.

"The site is a key focus for driving our business forward and essential in delivering content to new and existing customers globally. Giving our customers the option to download content will deliver some cost savings, which we are passing on to them in the form of a 30% discount when they purchase content through itnsource.com."

Posted by Will Carleton
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